Search engine strategy to boost website ranking. Every webmaster or blogger knows that the lifeblood of any website to do business is traffic. And the best type of traffic is organic, Because it is not only free but extremely targeted. To get traffic your website or blog should rank high in search result for any particular keyword. Here are simple strategies helps to boost website ranking.

Meta Tags

By now you must have heard a lot of meta tags. If you are not using it then you are committing a big mistake. Two tags the “title” tag, and the “description” tag should be the top priority of any webmaster or blogger. Use them very effectively. Major search engines lay a lot of weight on these two tags so use it on every page of your website.

Placing Links on Right

Consider placing links and JavaScript on the right or the bottom of the site. Notion behind it is that when a search engine crawl a page they start crawling from top left to the bottom right. And it emphasizes on the first 100 words or text on the site. So you do not want these words to be navigational links or JavaScript. Instead use title and description tag first, which reflects what your page is about.

Optimizing an Image

Search engine spiders cannot read pictures and images. The only way to tell spiders knows what an image is about is by using alt tag for images. This is another place where you can place keywords too. Alt tag can also make a big difference in search engine ranking of your website.

Quick Tip: Here is an example how to use image alt tag <img src=”angry.gif” alt=”Angry face” />