Search engine optimization is the method to improve website ranking in the search engine result. It always requires some technical skills. You need to tweak your website HTML files to do that. However, you can still contribute to your website which I will call as off page optimization. So how really you can do that, here are few simple ways.

Article Marketing

Search some best article website with higher page rank say between 3 and 5. Now submit the article which is related to your website. Before you submit make sure you have filled the resource box with your website URL. In this way, you’re not only getting a back link but also visitors.

Forum Participation

Search for forums on the net which are relevant to your website. And Start sharing information with other’s members of the community. Now every forum community provides a signature box, just write down your website URL  with one line description. Keep it short and simple. Your signature will appear just below where you post something  or comment on other posts. Your signature will help others to know more about you. Someone will always click on that link if you had made a nice contribution to the community.

Blogging

Create a blog for your website, and update it with the latest development or new features about your website. Blogging is a powerful marketing tool and will also improve your ranking in search engine.

Quick Tip: To create a blog visit blogger.com.